OSTG Ranked No. 1 in Key Business and Technology Categories According to Latest Nielsen @plan Report
Results Highlight Leading Tech Network's Audience as Early Adopters of New Technologies
December 21, 2004, Fremont, CA OSTG (Open Source Technology Group), a wholly-owned subsidiary of VA Software (Nasdaq: LNUX) and the leading online technology network for IT and development professionals, has retained top ranking over all reported networks in key business and technology categories, according to the latest Nielsen//NetRatings @plan report. Since 2003, OSTG has retained top ranking for, delivering visitors who look for technology news online.
OSTG also ranked No. 1 among all reported networks in the following categories, representing business and technology purchasing behaviors as well as adoption of new technologies:
"OSTG's leadership in both new categories as well as traditional technology categories shows the diversity and the technology-savvy of our audience," said Jeff Bates, VP of Editorial and Operations for OSTG. "The @Plan rankings clearly prove that OSTG reaches an audience of serious IT buyers, instrumental in bringing new technologies to the enterprise, and also on the cutting edge when it comes to consumer products."
The OSTG technology network continues to offer new products to advertising clients and visitors alike. Network-wide topic targeting has recently been offered to OSTG's top advertisers while the network's newest addition, the IT Product Guide (http://productguide.itmanagersjournal.com) provides a centralized repository for reviews and information about the top technology products and services. Monthly traffic to the network has reached a high of 250 million page views and 16 million unique visitors. This ranks OSTG among the top technology networks both in terms of audience size and purchasing power.
About Nielsen//NetRatings' @Plan service
@Plan is a leading syndicated research report platform for online media planning. @Plan surveys approximately 40,000 active adult Internet users and measures all U.S. Web usage in terms of demographics, lifestyle characteristics and brand and product preferences for selected product categories.
OSTG (Open Source Technology Group), formerly known as OSDN, is the cornerstone of the Open Source movement and the leading online network for IT managers and development professionals. OSTG's technology-focused sites include Slashdot.org, SourceForge.net, ITManagersJournal.com, NewsForge.com, Linux.com and freshmeat.net. OSTG also owns ThinkGeek.com, the leading retailer for innovative technology products, and AnimationFactory.com, a leading online-image content provider. The network serves more than 250 million page views and 16 million unique visitors a month. For more information, visit www.ostg.com.
VA Software Corporation (Nasdaq: LNUX), OSTG's parent company, is at the center of today's technology revolution, inciting innovation by empowering the IT and development communities with information, community support and software. VA Software is the creator of SourceForge. OSTG's SourceForge.net is the global nexus for the Open Source community with over 88,000 Open Source projects and more than 927,000 registered users. SourceForge Enterprise Edition is used to manage and optimize distributed development across the enterprise. For company information, visit www.vasoftware.com.
Slashdot and SouceForge.net are registered trademarks of OSTG, Inc., in the United States and other countries. VA Software, OSTG, and SourceForge are trademarks or registered trademarks of VA Software Corporation in the United States and other countries. All other trademarks or product names are property of their respective owners.